Mobile video ads are more successful at tapping into people's emotions than television ads, according to a study by the Mobile Marketing Association, Millward Brown and Tremor Video.
Check out the hottest mobile IT stories for July 14, including the new mobile ad campaign from Ford, what popular Google app just got an iOS version, the hang-up that could prevent the 5.5-inch iPhone from coming out in 2014, the wireless provider with the best performance in U.S. cities and the disconnect on Cat6 manufacturers and mobile operators.
U.S. mobile commerce sales are exploding, soaring 19-fold from 2010 to 2013, according to the Custora E-commerce Pulse Mobile Report.
Many IT managers are not backing up their BYOD policies with measures to ensure employees comply with the policies.
Low-cost Irish airline Ryanair has joined the ranks of airlines offering mobile boarding passes. On Monday, it launched a mobile app for Android phones and iPhones that enables passengers to use their smartphones as boarding passes.
News Scan: FTC files complaint against Amazon over in-app purchases; TSMC ships first chips to Apple; more
Check out the hottest mobile IT stories for Friday, July 11, including FTC complaints against Amazon for unauthorized in-app purchases by kids, how mobile site redirects are hurting e-retailers, Apple's CarPlay is to be installed in 24 million cars in 2019, VoLTE driving IMS deployments and the first chip shipment from TSMC to Apple.
The Senate Judiciary Committee unanimously approved on Thursday legislation that would enable consumers to "unlock" their mobile phone when their service contract is up and switch to another carrier.
Amazon is launching a number of cloud-based products that it hopes will enable to dominate the mobile backend as a service market.
The Asia-Pacific region continues to be a leader in adopting new mobile technology and devices.
Check out the hottest mobile IT stories for July 10, including the latest numbers on Jello Labs funding, the expected growth of smartphones for 2018, what kind of product makes up the majority of wearables, the technology TechNavio says is fueling software sales and what the big tech companies will do next to track customers.
More than three-quarters of mobile applications would fail basic security testing, according to market research firm Gartner.
More than one-third of organizations reportedly lack a formal mobility plan. Here are steps every CIO can take to ensure their IT departments are building a successful enterprise mobile strategy.
Most consumers agree that making an online payment is easy, but 40 percent don't take advantage of mobile payments, according to PayPal's latest study. One of the biggest hindrances? Security.
The risk that patient-doctor communications could be intercepted by a third-party is significant. Encryption of data and phone conversations is an option, but that would be both expensive and cumbersome for both patient and doctor.
Check out the hottest mobile IT stories for Wednesday, July 9, including a survey stating patient preference to communicate with doctors using smartphones, statistics rise on mobile app use in smartphone users, the takeoff of cloud app development and management platforms, mobile broadband traffic drives operator use of CSCR platforms and the strong demand for enterprise mobile solutions to drive U.S. and European sales.
A roundup of the 5 hottest new apps of the past week.
Companies are struggling to deal with the flood of personal devices coming into workplace. Here are six success factors from cloud and mobile security provider Bitglass that IT managers should keep in mind when crafting a BYOD program.
According to Gartner's latest magic quadrant report, the leaders in the enterprise file synchronization and sharing space are Accellion, Box, Citrix and EMC. Challengers are Dropbox, Google, IBM and Microsoft.
Check out the hottest mobile IT apps for July 8, including the consumer movement away from long-term device contracts, Intel's attempt to create its own standards group for IoT, the coming surge for beacon shipments, Dasher tries to set itself apart as a messaging app and the coming regulatory storm for "freemium" apps.
The number of mobile phone users tapping into mobile banking will double over the next five years, predicts Juniper Research.