Companies are rushing to embrace social networking sites and technologies ranging from Facebook to Second Life. For firms that are rapidly deploying wireless applications and platforms, there is a new dilemma regarding whether an existing social networking platform should follow users into the mobile world, or if a new, designed-for-mobile social networking framework should be used. Companies like MocoSpace, Bluepulse, and SayNow are building communities around voice communications and mobile-friendly text nuggets. Organizations moving more of their work to the social networks should check out the newcomers--and should work to ensure that management and security issues [1] are addressed from every angle.

For more on the new mobile social networks:
- read the whole story [2] at WirelessWeek