WEBINAR: Closing the Deal with Mobile Apps for Manufacturers

Now Available On-Demand!  |  Duration: 1 hour

Manufacturers have long relied on technology for product design, inventory management, production and more. Now, higher customer expectations and diverse global demands are pressuring many to eradicate the information lag between factory floor and sales and distribution channels.

The proliferation of mobile devices such as smartphones and tablets gives manufacturers a chance to streamline processes rangin from inventory management to customer service by accessing real-time information via mobile apps.  

This webinar will explore how:

  • The benefits of real-time information access for the sales and distribution channel;
  • Improved inventory management and resource allocation through instant visibility into the supply chain;
  • Methods for providing secure mobile access to business applications across the enterprise.


Peter Marston
Research Manager, IDC
Mr. Marston serves as research manager for IDC's Application Development, Testing, and Management Services (ADTMS) program and is a member of the Outsourcing Services research team. Mr. Marston develops research focused on the lifecycle of application services markets which include custom application development (CAD), testing, application management (AM), also referred to as ADM (application development and maintenance), and hosted application management (HAM). His research examines and identifies key trends and market dynamics including the impact of mobility, cloud, hosting, analytics and social media across these services markets.

Shiva Kumar
Practice Leader, Advanced Mobile Application Practice, AT&T

Mr. Kumar brings over 20 years’ experience in developing and implementing strategic business solutions, managing transformational projects, technology integration, building Mobile Applications for B2E, B2B & B2C. He is currently responsible for designing and implementing AT&T mobile application solutions that help our global customers to realize measurably improved business results. As a subject matter expert in the area of mobile apps and cross-industry verticals including financial services, manufacturing, retails and services, he brings to bear synergistic global enterprise transformational technology experience in identifying creative strategies and delivering successful outcomes.