Analyst: AT&T to lose iPhone exclusivity in mid-2010


Analysts are becoming increasingly convinced that AT&T Mobility will lose its exclusive rights to Apple's iPhone in the United States next year.

During an interview with Bloomberg TV, Brian Marshall, analyst with Broadpoint AmTech, predicted that AT&T would lose its exclusive deal with Apple in June.

Marshall has been pushing heavily for Apple to begin selling the iPhone through Verizon Wireless, which has been floated for months as a possible partner. He said expanding the number of carriers selling the iPhone would ultimately result in more sales and more revenues for Apple.

In other countries, Apple is transitioning to a strategy that involves supplying more than one operator. In France, where Orange lost exclusivity and now three operators offer the iPhone, Apple has dramatically boosted its market share.

For more:
- see this Fortune blog post
- see this MarketWatch article

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