Android app piracy is preventable, but requires diligence, planning


Android application piracy is a real problem in the mobile app industry, but developers do have options to minimize its impact on their monetization strategies. And in most instances, it does not involve closing the Android development door for good--if at all. Piracy exists on all mobile platforms, but it's greatest on Android, according to Josh Martin, director of apps research in the global wireless practice at Strategy Analytics. "And games will be No. 1 in piracy for a while, because of their popularity." The level of piracy has a lot to do with Android's "Wild West, open environment, where quite frankly, nobody cares if nobody gets paid," said Carl Howe, vice president of research and data sciences for Yankee Group. Here's what developers need to know about piracy--and how they're being impacted. Feature

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