Apple beats Samsung in court but loses in marketplace

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Apple's $119 million verdict against Samsung in a smartphone patent lawsuit might be a moral victory for Cupertino, but it won't make a dent in Samsung's success in the marketplace.

A federal jury found that Samsung infringed on a number of iOS patents but awarded only a fraction of the $2.2 billion Apple had been seeking. That figure amounts to one-quarter of 1 percent of Samsung's nearly $48 billion in cash, notes the Wall Street Journal.

Samsung infringed on Apple's patent for quick links, which enables dialing a phone number by clicking on an email link, and its slide-to-unlock patent for accessing devices. The jury will assess additional damages on Monday for Samsung's infringement of Apple's patent for auto-complete technology, which provides suggestions on how to complete a word during typing.

Most of Samsung's products that use the infringing technology are no longer on the market, and the Korean firm is likely to implement other technology for future products, the Journal notes. Samsung currently dominates the smartphone market, with a 30 percent market share according to IDC, compared to Apple's 15.5 percent market share. The jury verdict is unlikely to affect that dominance.

At the same time, the jury found that Apple infringed on a Samsung patent and awarded the Korean firm a symbolic $158,400 in damages.

"Today's ruling reinforces what courts around the world have already found: That Samsung willfully stole our ideas and copied our products," an Apple spokesperson told Re/code in an email.

Mark McKenna, an expert on intellectual-property law at the University of Notre Dame, has a different view of the verdict. "I can't imagine that Apple came away from this case and felt like it was a resounding victory. This will take some of the incentive out of fighting this in the legal venue rather than the business world," McKenna tells the Journal.

For more:
- read the Journal article
- check out the Re/code article

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