Apple's iOS in the Car, MirrorLink to dominate in-vehicle smartphone technologies
Apple's iOS in the Car and MirrorLink will be the dominant smartphone-integration technologies used for in-vehicle infotainment systems shipped in 2018, predicts ABI Research.
In that year, ABI expects 35.1 million in-vehicle infotainment systems with smartphone integration technologies to be shipped.
"Car OEMs face the difficult challenges of not only how best to integrate smartphones into their vehicles, but also how to ensure that the integration strategy remains viable throughout the life of the vehicle and multiple generations of smartphones," says Gareth Owen, principal analyst at ABI.
The research firm explains that smartphone-connectivity technologies integrate a smartphone into a car's head unit and enable it to be controlled by the driver through voice, head unit touchscreen or steering wheel controls.
MirrorLink was developed by the Car Connectivity Consortium, which has 94 member firms, including auto makers as well as mobile communications and consumer electronics companies. The consortium includes the largest Android smartphone makers, such as Samsung, LG and HTC.
There are also proprietary technologies, such as Apple's iOS in the car, RealVNC and Abalto Technologies' WebLink, ABI related.
"It is inevitable that consumers will demand to be able to use their smartphones in cars, even in luxury cars equipped with the latest top-of-the-range fully embedded infotainment systems. However, OEMs producing lower-end mass-market cars will probably invest significantly less on developing their own systems and rely more on smartphones-centric infotainment solutions," Owen concludes.