AT&T considers supporting Microsoft's 'Data Sense' service for Windows Phone 8


AT&T Mobility (NYSE:T) said it is continues "exploring" whether to support Microsoft's (NASDAQ:MSFT) Data Sense service for its Windows Phone 8 operating system.

Unveiled in October, Data Sense compresses users' data transmissions in order to reduce users' data consumption. Microsoft said the technology can give users 45 percent more Web browsing than they would get if they were on the same data plan on another smartphone platform. Data Sense also shows users how much data each app is using, and it can notify a user when they begin approaching their monthly data allotment.

"We are exploring Data Sense and how to optimize the experience for our customers," an AT&T spokeswoman said in response to questions from FierceWireless. "In the meantime, we recommend customers use the myAT&T app to track their data usage, as well as manage other aspects of their AT&T account."

Data Sense is partially a reaction to the replacement of unlimited wireless data services with metered plans. AT&T was the first major wireless carrier to make the switch, followed by Verizon Wireless (NYSE:VZ).

Verizon Wireless supports the Data Sense feature on Microsoft's Windows Phone 8 platform. Verizon currently sells a number of WP8 devices, including the Nokia (NYSE:NOK) Lumia 822 and the HTC 8X.

AT&T was an early supporter of Microsoft's Windows Phone platform. The company currently sells a handful of Windows Phone 8 devices including the Nokia Lumia 920 and HTC's 8X.

Google's (NASDAQ:GOOG) latest version of Android offers a similar data-tracking service, which can show users how much data each app is using.

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