ComScore: Android closing in fast on 50% U.S. smartphone market share


Google's (NASDAQ:GOOG) Android and Apple's (NASDAQ:AAPL) iOS further extended their dominance over the U.S. mobile market in January 2012, combining to power 78.1 percent of all smartphones nationwide according to new data published by digital research firm comScore.

Click here to see the changes in smartphone OS market shares during the past three years.

Smartphone ownership in the U.S. eclipsed the 100 million milestone in January, increasing 13 percent over October 2011 to top 101.3 million subscribers. Android devices make up 48.6 percent of the U.S. market, up 2.3 percentage points since October. iOS was the only other mobile platform to exhibit growth during the period, increasing 1.4 percentage points over October to capture 29.5 percent.

Research In Motion's (NASDAQ:RIMM) BlackBerry continues to tumble, slipping another 2.0 percentage points between October and January to make up 15.2 percent of the U.S. smartphone market. Microsoft's (NASDAQ:MSFT) Windows platform fell from 5.4 percent in October to 4.4 percent in January, and Symbian faded from 1.6 percent to 1.5 percent.

ComScore reports that 74.6 percent of all U.S. mobile subscribers sent text messages in January, up from 71.8 percent in September. In addition, 48.6 percent of subscribers used downloaded apps (up from 43.8 percent), 31.8 percent played mobile games (up from 29.2 percent) and 35.7 percent accessed social networking sites or blogs (up from 32.3 percent).

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