CTIA trumpets 104% surge in consumer data traffic


Americans consumed more than 1.1 trillion MB of mobile data during the period stretching from July 2011 to June 2012, a 104 percent year-over-year increase, according to CTIA-The Wireless Association.

Smartphones now account for 41 percent of all wireless subscriber connections in the U.S., CTIA reports. In all, there are now 300.4 million active data-capable devices across the U.S. market, an 8 percent year-over-year leap. In addition, American consumers carry 21.6 million wireless-enabled tablets, laptops and modems, up 42 percent compared to a year earlier.

American subscribers sent and received 2.28 trillion SMS messages between July 2011 and June 2012, up 3 percent compared to the year-ago period, while MMS messages jumped 10.6 percent to 58.3 billion. Even though consumers are using more voice and data than ever before, the average monthly wireless bill dropped 0.2 percent from $47.23 to $47.16.

CTIA notes that its aggregated data derives from companies serving 97 percent of all estimated U.S. wireless subscriber connections, excluding machine-to-machine and other units that some operators don't currently treat as subscriber connections for reporting purposes. As a result, several past periods have been restated to conform to the retooled reporting treatment. Release

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