Emerging market employees more likely to engage in BYOD

Unmanaged BYOD creates greater data security risk, Ovum warns

Three-quarters of employees in emerging markets engage in some form of BYOD, compared with only 44 percent of employees in mature markets, according to a survey of 3,796 individuals across 17 countries conducted by research firm Ovum.

The emerging markets include Brazil, Russia, India, the UAE and Malaysia. Employees in these markets see BYOD as a way to get ahead in their careers; 79 percent believe that constant connectivity to work applications enables them to do their jobs better, compared to 53.5 percent in mature markets.

"Employees in high-growth, emerging economies are demonstrating a more flexible attitude to working hours and are happy to use their own devices for work. However, in mature markets, employees have settled into comfortable patterns of working behavior and are more precious about the separation of their work and personal domains," said Richard Absalom, consumer impact IT analyst at Ovum.

An exception to this trend was Spain, where 62.8 percent of employees bring their own devices to work. "This could have something to do with the struggling economy: people are willing to use any and all means necessary to get ahead in their jobs, as losing them could be disastrous, given the high rates of unemployment," noted Absalom.

Of those respondents who bring their own devices to work, 17.7 percent said their employer's IT department did not know about it.

"Unmanaged BYOD creates a great data security risk, and the implications of losing sensitive data via a personally owned device can be dire from financial, reputational and legal perspectives. Every business must understand the behavior of its own employees, which, as we have seen, is likely to be influenced by its location, and manage it according to its risk profile," Absalom added.

For more:
- see Ovum's release , written by Absalom

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