Flurry: Android, iOS adoption eclipses PC, Internet growth rates
Consumer adoption of devices running Google's (NASDAQ:GOOG) Android and Apple's (NASDAQ:AAPL) iOS has surpassed corresponding adoption rates for all other consumer technologies throughout history, according to app store analytics firm Flurry.
Click above to view a slideshow of the charts from the Flurry report.
Subscribers are adopting Android and iOS devices at a rate ten times faster than that of PC adoption during the 1980s, Flurry reports. In addition, smart device adoption is growing twice as fast as Internet adoption during the 1990s and three times faster than recent social network adoption.
Flurry estimates there were more than 640 million Android and iOS devices in use as of July 2012. The U.S. continues to lead all other markets with 165 million active Android and iOS units, followed by China at 128 million and the U.K. at 31 million. Net active devices in the U.S. grew by approximately 30 million year-over-year, compared to an increase of 100 million in the Chinese market--a 401 percent leap over year-ago numbers. At this rate, China's active installed base could overtake the U.S. as soon as the 2012 holiday season.
In addition to explosive smart device growth in China, Chile also experienced annual iOS and Android activation increases of 279 percent between July 2011 and July 2012, trailed by Brazil at 220 percent, Argentina at 217 percent and Iran at 196 percent. The Singapore market is the closest to saturation, with 92 percent of users between the ages of 15 and 64 carrying smart devices--Hong Kong is next at 87 percent, followed by Sweden (86 percent), Australia (79 percent) and the U.S. (78 percent).
U.S. consumers still lead all other userbases in regards to iOS and Android app usage, accounting for 36 percent of all app sessions in July, declining from 52 percent the previous year. The remaining nine of the top 10 global markets combined to generate 36 percent of all sessions, with the rest of the world making up the remaining 28 percent.
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