Google kills Checkout in favor of Google Wallet
Google (NASDAQ:GOOG) is sunsetting its Checkout digital payment processing service in favor of its Google Wallet mobile commerce platform.
"We're letting Web merchants know that in six months, Google Checkout will be retired as we transition to Google Wallet--a platform that enables merchants to meet the demands of a multi-screen world where consumers shop in-stores, at their desks and on their mobile devices," said Google Wallet Senior Product Manager Justin Lawyer. "Merchants can continue to accept payments using Google Checkout until November 20, 2013. If you don't have your own payment processing, you will need to transition to a different solution within six months. To make things easier, we've partnered with Braintree, Shopify and Freshbooks to offer you discounted migration options. If you are a U.S. merchant that does have payment processing, you can apply for Google Wallet Instant Buy, which offers a fast buying experience to Google Wallet shoppers."
Lawyer added that Google will automatically transition Google Play developers to the Google Wallet Merchant Center in the next few weeks.
Google launched the Checkout service in mid-2006 in an effort to simplify online purchases. Users stored their credit/debit card and shipping information in their Google Account and completed purchases from participating merchants by clicking an on-screen button. Google Checkout and Google Wallet merged in late 2011 to create a more unified digital shopping experience.
Google Wallet enables consumers to make purchases by tapping their Android smartphone at more than 200,000 MasterCard PayPass-enabled merchant terminals across the U.S. While Sprint Nextel (NYSE:S) and U.S. Cellular sell Android devices supporting Google Wallet, Verizon Wireless (NYSE:VZ), AT&T Mobility (NYSE:T) and T-Mobile US (NYSE:TMUS) do not offer Wallet-capable devices, dramatically limiting adoption of the service. The three non-participating carriers instead support their own rival m-commerce network, Isis, which kicked off consumer trials in the Salt Lake City and Austin, Texas markets last October.
- read this Google Commerce blog post
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