Important Note for Readers - The future of FierceMobileContent is FierceMobileIT


Dear Fierce Reader,

On Oct. 7FierceMobileContent is merging with its sister publication, FierceMobileIT. The new publication will retain the FierceMobileIT name, but its coverage will expand to focus on enterprise app development and deployment.

With hundreds of thousands of apps available in multiple app stores to consumers in every thinkable genre, the focus of mobile content owners and developers has turned to the next frontier--apps for the enterprise. Many subscribers have been asking to read more about this, but with excellent coverage on the topic already being provided by FierceMobileIT, it made sense to join forces.

Businesses are just starting to figure out the power mobile apps have to alter their revenue models. Enterprises and SMBs alike are just now using mobile apps to push data down to front-line employees, interact with customers away from the register, and make inventory processes more efficient.

Please add to your safe-senders list so you won't miss an issue. You will automatically begin receiving the FierceMobileIT on Monday, Oct. 7. Click here to read more about this and other updates we are making to our telecom publication lineup. We're excited for this new chapter and hope you will enjoy it as well.

Jason Nelson
Group Publisher – Telecom, Energy, Marketing and Retail