Mobile apps credited for creating nearly 500,000 U.S. jobs


The so-called App Economy now accounts for roughly 466,000 jobs across the U.S., up from zero in 2007, according to a new study conducted by bipartisan CEO network TechNet.

The total number of App Economy jobs encompasses programmers, user interface designers, marketers, managers and support staff, TechNet reports. Alongside positions at "pure" app firms like social gaming giant Zynga, TechNet also counts app-related jobs at large companies like Electronic Arts, Amazon and AT&T (NYSE:T) as well as "infrastructure" jobs within organizations like Google (NASDAQ:GOOG), Apple (NASDAQ:AAPL) and Facebook.

The New York City/Northern New Jersey/Long Island metropolitan area is home to the largest percentage of App Economy jobs at 9.2 percent, followed by San Francisco/Oakland/Fremont at 8.5 percent, TechNet states. Although the state of California boasts close to one in four App Economy jobs, Georgia, Florida and Illinois are emerging hotbeds, and more than two-thirds of app-related employment exists outside of California and New York.

App stores now offer subscribers more than a million apps in all, with nearly all app marketplaces doubling their inventories in 2011, according to app marketplace analytics firm Distimo. Late last year, Nielsen reported that 62 percent of U.S. smartphone owners download apps every 30 days, with 83 percent of those downloads originating via devices running either Apple's iOS or Google's Android.

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