OoVoo details Android, iOS app update scheduled for this summer


Video calling company ooVoo is planning to release an overhauled version of its video calling app for Android and iOS this summer. The updated app will include an improved user interface, quick links to users' top five contacts, video filters and other features.

"We've included the most requested features from our users to share moments with their friends and family," the company said. "They can just live their normal everyday lives with their friends on ooVoo."

Specifically, ooVoo said its updated app will feature a "My Moments" section that will serve as a "digital, living" newsfeed of shared photos, videos and status updates originating from the user and their friends. The app will also allow users to easily set up a group video chat with up to 12 other people, the company said. Users will be able to choose among six different video filters to change their personal appearance on the call, and they will be able to record and send video messages to one or more of their friends.

OoVoo CEO Robert Jackman said the company will continue to rely on in-app advertising for revenue.

Currently, ooVoo has 75 million subscribers--and 80 percent of all users who downloaded and signed up for ooVoo during 2013 did so via mobile device. Further, the company is signing on about 100,000 new users per day. Privately-held oovoo declined to provide financial details.

OoVoo launched in 2007 with a desktop video calling and instant messaging service. During the intervening years, the company launched an iOS and Android app and has since seen its mobile usage grow dramatically.

OoVoo sits in a crowded space. Skype and fring also offer mobile video calling, as does Apple (NASDAQ:AAPL) through FaceTime. Further, Google (NASDAQ:GOOG) recently staked out a major position in the area with its new Hangouts app for iOS and Android, which collects video, picture and text communications. BlackBerry (NASDAQ:BBRY) has said it will enter the space later this year with the release of its BlackBerry Messenger service onto iOS and Android.

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