Opera: Half of new mobile Web users have never gone online via PC


Half of new Web users in some countries have never accessed the Internet via PC, according to a survey conducted by Opera Software.

opera chart

Click here to zoom in on this chart from the report.

Fifty-six percent of Opera Mini and Opera Mobile browser users worldwide access the Web solely on mobile devices, Opera reports. That number drops to 43 percent among non-Opera users. In addition, Opera users are 35 percent more likely to purchase music on their phone and 29 percent more likely to download premium games than non-users.

Earlier this year, Opera launched Payment Exchange, enabling users to carry out secure transactions directly within the mobile browser and charge their purchases to their monthly wireless bill. Opera Payment Exchange provides APIs enabling publishers and developers to integrate transaction capabilities into their mobile web content. According to Opera, OPX also is designed to appeal to payment providers and gateways weary about inconsistent user experiences and fear of fraud, deliver one-click purchases as well as native support for payment instruments. Opera will roll out the service across the globe in the months ahead.

More than 168 million unique users were registered on the Opera Mini platform in March 2012, viewing more than 117 billion webpages during the period. The free Opera Mini 7 expanded to Google's (NASDAQ:GOOG) Android mobile operating system late last month.

For more:
- read this release

Related articles:
Opera Mini 7 browser comes to Android
Opera Payment Exchange brings one-click purchasing to Mini users
Opera launches social-minded Mini Next browser
Opera acquires Mobile Theory, 4th Screen Advertising
Google, Facebook dominate Opera Mini mobile web traffic in 2011
Opera Software acquires app store solutions firm Handster