Repix photo editing app expands to Android after 4M iOS downloads
Finnish startup Sumoing is porting its photo "remixing" application Repix to Google's (NASDAQ:GOOG) Android mobile operating system after its flagship iOS version garnered more than 4 million downloads from Apple's (NASDAQ:AAPL) App Store.
Launched in March 2013 and named one of that month's best new applications by FierceMobileContent, the freemium Repix enables users to apply virtual paintbrush effects, filters, frames and other embellishments to photos with the tip of their finger. Repix also supports options like zooming, cropping and erasing to further simplify the creative process, as well as sharing via Facebook (NASDAQ:FB), Tumblr, Twitter and Instagram.
Repix for Android mirrors its iOS counterpart but includes a handful of OS-specific features including built-in support for Samsung Electronics' Galaxy Note S-Pen and Galaxy S4 Air View technology. The app is available for devices running Android 4.0 and higher.
TechCrunch reports that 24 percent of consumers who've downloaded Repix for iOS use the app on a regular basis, generating 25 million edited images. In addition, 5 percent of users have converted to in-app purchases like premium brushes and filters.
- read this TechCrunch article
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