Report: 23% of app gamers play only on smartphones, tablets

Tools

portable gamingGamers are ditching consoles in favor of their smartphones faster than ever before, according to the latest research from NPD Group. Almost a quarter of all so-called "app gamers" use phones and tablets exclusively, the firm said in its Mobile Gaming 2012 report, with nearly half reporting that they played more mobile games this year compared to last. While the free nature of many mobile games is an obvious incentive for players, consumers are not necessarily against business models that come with a price tag for the user. In fact, 30 percent of the NPD Group's survey sample said they had either upgraded to a paid version of their favorite mobile game or had made an in-app purchase. By the Numbers

Comments