Research: BlackBerry still holds big lead over Android and Apple in corporate market
The number of U.S. companies supporting Google's (NASDAQ: GOOG) Android and Apple's (NASDAQ: AAPL) iOS has reached 42 percent and 49 percent respectively, but Research In Motion's (NASDAQ: RIMM) BlackBerry platform still holds the lead as the top corporate mobile-phone choice at 72 percent, according to recent end-user research conducted by Strategy Analytics.
"In contrast to the relatively modest, but growing level of reimbursement for [bring your own] devices, the exponential growth in enterprise support for iOS and Android suggests that Apple and Android devices and supporting ecosystems are gaining credibility in their own right as corporate standard-issue with appropriate levels of IT support," Andrew Brown, director of the Strategy Analytics Wireless Enterprise Strategies service, said in a release. "Nevertheless, IT policy management remains a challenge, suggesting a major opportunity for mobile device and application management solutions."
A recent report issued by The 451 Group, which surveyed corporate decision makers on their intent to buy, forecasts that corporate purchasing of the iPhone will surpass BlackBerry by the end of the second quarter in 2012. The firm notes that the iPhone is entering the corporate-liable market in significant numbers thanks to simultaneous hardware and software upgrades. Apple will soon bring another refresh of the iPhone hardware and software, including the addition of iMessage--designed to bring secure corporate instant messaging to the device.
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