Sony rolling out My Xperia remote security service worldwide
Close to six months after first trialing My Xperia, a remote security service optimized for the manufacturer's Android-powered Xperia smartphone line, Sony Mobile said it will launch the application worldwide over the coming weeks.
Offered as a beta release in the Nordic countries since late January, My Xperia is designed to help consumers find and secure lost devices. After activating the My Xperia app in their phone's settings, users may log in to the My Xperia online dashboard with their Google (NASDAQ:GOOG) ID to determine their device's current location on a map, sound an alert to get someone's attention (including an override for phones set to silent mode) or ping a message with contact details. In the event the phone is irretrievable or stolen, users may also lock it to keep their information private and erase both its internal and external SD card info.
Sony Mobile said My Xperia is optimized for Xperia devices introduced since the beginning of 2012. Timing and availability of the rollout is dependent on model, market and carrier.
According to ABI Research, Sony Mobile was the No. 8 global handset maker overall in the first quarter. The company expects to ship 42 million Xperia units in the fiscal year to April 1, 2014, up from 33 million units in the previous fiscal year.
Last month, T-Mobile US (NYSE:TMUS) landed exclusive U.S. rights to the manufacturer's flagship Xperia Z smartphone. Sony CEO Kazuo Hirai recently acknowledged the company's struggles to gain traction in the U.S.: "We still have a lot of stuff to do here in the market," Hirai said in a meeting with reporters following his appearance at AllThingsD's D11 conference late last month. "There is no question about it."
- read this Sony Mobile blog post
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