Twitter finally sunsets API v1, killing off TweetDeck for Android, iOS
TweetDeck effectively served as a personalized browser spanning across a user's social networks and contacts, offering customization tools to simplify tweeting and sharing photos, videos and links. Twitter acquired TweetDeck in mid-2011 for a reported $40 million in cash and stock, a move to improve its microblogging services and broaden the appeal of its platform for both new and existing users. But as Twitter continued expanding and fine-tuning its flagship iOS and Android applications, the TweetDeck clients became expendable.
Twitter first indicated plans to discontinue the TweetDeck apps in early March and later announced a May 7 cutoff date, ultimately delaying the transition for more than a month to complete API v1.1 stability trials. Twitter has said it will continue investing in TweetDeck services for the desktop, citing recent enhancements including a new UI, tools like search term autocomplete and improved search filters.
Twitter first released API v1.1 last September, implementing new user caps, display guidelines, on-device certification requirements and other restrictions designed to further the company's ongoing efforts to shift its third-party app ecosystem away from traditional microblogging clients and syndication services. Some developers petitioned the Federal Trade Commission to investigate the Twitter restrictions for potential antitrust violations, and others shut down their apps in protest.
"Based on the blackout tests and looking at the numbers, we can see that the vast majority of applications have transitioned to API v1.1," said Twitter Developer Advocate Taylor Singletary. "If you still have not updated your app and you want people to be able to continue using it, it's not too late! Documentation is available here."
Twitter passed the 200 million monthly active user milestone in late 2012. Research firm comScore reports that 53.6 percent of unique Twitter users access the platform via mobile device.
Twitter shutting down TweetDeck for Android, iOS on May 7
Twitter #music goes live with iTunes, Spotify integration
Twitter overhauls Android app for mobile native experience
eMarketer: Twitter mobile ad revenues to eclipse $300 million in 2013
Twitter overhauls iPhone, Android apps to improve content discovery
Twitter fills Instagram void with in-house photo filters