Verizon, AOL partner for exclusive mobile Web portal
Verizon Wireless (NYSE:VZ) inked an exclusive content distribution agreement to preload the AOL.com mobile Web portal across its Android, BlackBerry (NASDAQ:BBRY) and Windows Phone smartphones and selected tablets.
Beginning this summer, new and existing Verizon Wireless devices will integrate the AOL portal bookmark into their browsers. The portal will include the recently refreshed AOL homepage, complete with breaking news, weather and maps, as well as live streaming events and videos. Verizon and AOL will also offer personalization tools enabling subscribers to customize news sources and categories.
AOL is scheduled to announce its first-quarter earnings later this week. During the fourth quarter of 2012, the firm reported 110 million U.S. unique monthly users across all of its digital properties alongside ad revenues of $411 million, up 13 percent year-over-year.
The AOL.com deal continues Verizon's ongoing efforts to curate content experiences for its subscribers. In March, the operator teamed with PlayPhone to unveil Game Portal, a new social gaming platform it will begin preloading onto all Android phones during the current quarter. Game Portal allows users to discover and play new mobile games with their friends as well as share scores across social networks.
In addition, Verizon recently updated its its 20 Must-Have Apps site, which is designed to help subscribers identify carrier-endorsed applications for devices running Android and Apple's (NASDAQ:AAPL) iOS. First introduced in February, 20 Must-Have Apps compiles games, social media, entertainment, travel, news, shopping and productivity apps; Verizon has pledged to update the site at least four times per year.
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