Wearable device apps will drive sales to 125M units by 2017

Strategy Analytics survey finds one-quarter of app developers plan wearable device apps next year

Applications for smartwatches, smartglasses and fitness bands will drive sales of wearable devices, which are forecast by Strategy Analytics to reach 125 million units by 2017.

"Texas Instruments, Google and Samsung should be seen as the pioneering vendors for launching products at an early stage in the markets' life-cycle, but key vendors among the second wave of entrants will include Apple and Microsoft," comments Matt Wilkins, director of tablets and wearables at Strategy Analytics.

The development of apps should fuel demand for these devices. More than one-quarter of 1,700 app developers surveyed by Strategy Analytics say that they plan to develop apps for wearable devices next year, up from only 3.5 percent of developers this year.

"Consumers today remain to be convinced as to why they should buy such devices, but with so many apps likely to become available for this new category of devices, it's a strong indicator that wearables are going to go beyond the current industry hype. We're sure to see the sort of innovation which has driven the smartphone apps market forward and this will help drive consumer uptake of the devices themselves," predicts David MacQueen, executive director of apps and media research at Strategy Analytics.

The availability of apps might help convince U.S. adults, who are so far divided about whether they will buy wearable devices. Around 46 percent of U.S. adults are at least a little interested in owning a smartwatch or other wristband-type device, according to an online poll of 2,577 adults by Harris Interactive. However, interest in wearing smartglasses drops to 36 percent, the poll found.

For more:
- see Strategy Analytics' release
- check out the Harris online poll

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