YouTube adding offline viewing option to mobile apps
Google (NASDAQ:GOOG) is poised to add offline viewing features to its YouTube mobile video applications.
"This upcoming feature will allow people to add videos to their device to watch for a short period when an Internet connection is unavailable," YouTube said on its Creators blog. "So your fans' ability to enjoy your videos no longer has to be interrupted by something as commonplace as a morning commute."
YouTube said the offline viewing option will launch in November but did not offer additional details, including which mobile platforms it will target. YouTube supports Google's own Android and Apple's (NASDAQ:AAPL) iOS; last month, Google demanded that Microsoft (NASDAQ:MSFT) remove an HTML5-based YouTube app optimized for the Windows Phone operating system.
Sources told AllThingsD that YouTube will allow users to save clips to their smartphones, tablets and other mobile devices for up to 48 hours. Videos will be free to view and will run Google ad inventory.
YouTube now has more than 1 billion users worldwide and is the largest source of mobile data traffic across all international markets, accounting for more than 25 percent of total network data in some regions, according to broadband equipment vendor Sandvine.
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