Tag:

brick-and-mortar retailer

Latest Headlines

Latest Headlines

Target's transformation roadmap makes mobile the front door

Target has embarked on a multi-faceted transformation to grow business and CEO Brian Cornell has declared mobile "the front door."

Macy's moves RFID beyond the supply chain

Radio frequency identification, or RFID, was once seen as the future of supply chain efficiency, but these days it seems RFID's real value may be found in the storefront and not in the back room.

Infographic: Mobility can help retailers combat showrooming

Showrooming poses problems for brick-and-mortar stores that have overhead costs that purely online retailers don't have. Mobile commerce firm MobStac offers five tips to brick-and-mortar retailers to leverage mobility to lessen the impact of showrooming and encourage customers to make in-store purchases.

Infographic: Smartphones are 'critical' shopping tool, says IDC survey

The smartphone is transforming how consumers shop, according to an IDC survey of 511 consumers who own smartphones.