The FCC has ruled that a single opt-out text confirmation sent after a consumer drops out of a company's mobile marketing program does not violate the terms of the Telephone Consumer Protection Act.
Americans consumed more than 1.1 trillion MB of mobile data during the period stretching from July 2011 to June 2012, a 104 percent year-over-year increase, according to CTIA-The Wireless Association.
SAN DIEGO--CTIA President Steve Largent cited a recent Forrester study that said m-commerce sales on smartphones alone would reach 11 billion this year before blossoming to a hefty 45 billion by 2017. He then clarified that reaching that number would not be without its own challenges--a sentiment echoed by the speakers at the final keynote at the CTIA MobileCon trade show here.
StrikeForce Technology, a provider of software security solutions for the Web, is expanding its services to mobile with a series of apps for tablets and handsets running Apple's iOS and Google's Android.
The majority of BlackBerry developers given early access to Dev Alpha A and Dev Alpha B devices are excited to develop for the new version of the platform, said Research In Motion's Senior Brand & Marketing Communications Manager Jeff Gadway.
Mobile data volume has more than doubled in the past year, with wireless network data traffic reaching 1.16 trillion megabytes for the 12 months that ended in June 2012, according to the CTIA wireless trade industry group.
With the popularity of instant messaging or over-the-top messaging apps rising, SMS-based businesses could be in trouble, however mobile messaging and payments firm OpenMarket does not see it that way.
SAN DIEGO--Business and enterprise apps are quickly becoming the fastest growing app category in application storefronts, with an overwhelming 80 percent of Fortune 500 companies planning to implement their own apps by then end of 2012, reported enterprise software provider SAP. In particular, apps that pave the way for new mobile commerce initiates are gaining traction.
SAN DIEGO--In a move to further distance itself from its competitors, Sprint Nextel confirmed it will not be launching its own branded app storefront.
Verizon Wireless has integrated the CTIA Mobile Application Rating System into all apps available for download from its Verizon Apps storefront, making it easier for consumers to identify age-appropriate content.