One by one, speakers lined up at the Strata Conference this week and told stories that sounded like the opposite of doing business in a trough of disillusionment.
Electronic Arts will shift its marquee mobile racing franchise Real Racing from premium to freemium with the Feb. 28 launch of the series' third installment, available for Apple's iOS and Google's Android.
Electronic Arts' mobile games and services, including handhelds, generated approximately $100 million in revenue during its third fiscal quarter ending Dec. 31, an 18 percent year-over-year increase that helped the firm offset ongoing declines in its console business.
Electronic Arts-owned PopCap Games confirmed it has laid off 50 North American employees and is currently assessing the future of its Dublin, Ireland unit.
Electronic Arts revealed it is in negotiations with Microsoft to port some of its most popular games to the software giant's forthcoming Windows Phone 8 mobile operating system.
Electronic Arts is merging its two biggest mobile game studios, Firemint and IronMonkey, to create a new unit dubbed Firemonkeys.
Mobile gaming publisher Gameloft confirmed that it would continue supporting and selling premium as well as freemium titles for mobile.
Electronic Arts is poised to launch Strike Force, an HTML5-based 3D multiplayer title enabling gamers to compete across smartphones, tablets, gaming handhelds and other Web-enabled devices.
Mobile gaming is flourishing--and developers can thank tablet adoption and freemium pricing models for vaulting the business to the next level.
Electronic Arts will shift its business away from premium mobile game sales to focus on the freemium model, calling free-to-play titles "the norm" moving forward. "We started to see...