As evidence that mobile devices are replacing desktops as the preferred way for consumers to open emails, nearly 65 percent of marketing emails were opened on mobile devices in the fourth quarter, a survey by email marketing firm Movable Ink found.
The democratization of data is the process of expanding business information and the tools to analyze it out to a much broader audience than traditionally has had access. Evolving and complex technology landscapes compounded these limitations, as disconnected systems made it more difficult to get a unified view of the business. Many companies still struggle to get a single version of the truth across all areas of the enterprise. Learn more!