Analysis of Yesmail Market Intelligence's data finds that just 23 percent of brands actively use Instagram as part of their social media marketing despite its high growth and high consumer engagement levels. This could be a sign that marketers are still struggling with visual data and need better tools to facilitate this type of analysis.
Instagram isn't just for hipsters anymore. Companies are using the social photo-sharing site to boost business and engage customers. For some businesses, that means a whole new slew of compliance and eDiscovery requirements.
Facebook-owned photo sharing application Instagram said it will roll out paid advertisements within the next few months as it accelerates its effort to build a sustainable business.
Facebook continues building out its much-maligned Home launcher for Google's Android, adding support for the social networking giant's own Instagram photo-sharing app as well as rival media sharing platforms Pinterest, Tumblr and Flickr.
Facebook-owned photo sharing application Instagram said more than 150 million users worldwide now capture and share moments each month using its service, an increase of 50 million users over the last six months. More than 60 percent of users herald from markets outside of the United States, Instagram added.
Yahoo is adding filter enhancements to its photo sharing application for Apple's iOS, positioning the service as a rival to Facebook's popular Instagram.
Facebook-owned photo sharing application Instagram has completed its first acquisition, purchasing video app maker Luma. Financial details were not disclosed.
Facebook-owned photo sharing application Instagram has updated its brand guidelines to prevent third-party developer partners from incorporating either "Insta" or "Gram" into their app names.
Chad Hurley and Steve Chen, who co-founded video sharing site YouTube in 2005, unveiled their latest effort, video creation application MixBit.
Facebook is rolling out an updated version of its over-the-top Messenger application for Apple's iOS, adding support for Instagram photo sharing.