Tag:

Karen McGrane

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Latest Headlines

Responsive design a mobile format solution, not content solution

As enterprises look to expand their web presence to mobile apps, the question quickly arises: Should we build a native app or a responsively-designed website that translates well to mobile devices? Responsive design often wins out, but many IT and marketing folks are fooled into thinking responsive design is a mobile content strategy, writes Karen McGrane in a post on  A List Apart.