As if the red and yellow color scheme at McDonald's isn't stimulating enough, a new partnership between McDonald's U.K. and enterprise mobility company SOTI will keep customers entertained while they dine.
Soon you you'll be able to buy McDonald's fries--and the rest of their food--with your Apple iPhone 6, 6 plus or Apple Watch, thanks to Apple Pay.
While 83 percent of smartphone users say they rely on their devices to make dining decisions while traveling, only 16 percent of restaurants have mobile apps, according to an infographic put together by CONNECT 2014 mobile innovation summit and mobile payments venture Isis.
Fast-food giant McDonald's is trialing a new mobile ordering and payment application at selected locations in the Salt Lake City and Austin, Texas markets, Bloomberg reports.
Corporations are under heavy pressure to use social media to reach customers and other constituents, but five high-profile companies may have taken the tactic too far.
Fast food giant McDonald's is currently trialing PayPal mobile wallet services enabling consumers to place and pay for orders via dedicated smartphone app or the mobile Web.