The mobile gaming industry is moving away from the "spray and pray" approach and is instead offering lifetime value to gamers in order to generate revenues.
Check out the hottest mobile IT news for Wednesday, June 4 including the explosion of the IoT market in the coming years, the growth of mobile contactless payments users, wireless infrastructure deployments pushing radio frequency power chip spending over $1 billion, the focus on customer acquisition and retention by mobile marketers and Sequoia Capital's $15 million investment in Indian mobile multiplayer gaming firm Octro.
Candy Crush has replaced Angry Birds as the king of mobile gaming.
The mobile gaming culture is fairly evenly split between men and women, but a new study finds there are definite differences in how the sexes approach the gaming experience.
Cross-platform social gaming company King has quietly filed for an initial public offering valuing the Candy Crush Saga maker at an estimated $5 billion, The Telegraph reports.
ZeptoLab said it will release a new version of its blockbuster mobile puzzle game Cut the Rope in time for the 2013 holiday season.
NQ Mobile Chief Commercial Officer Gavin Kim spoke to FierceDeveloper about the company's gaming aspirations, the keys to successful monetization and the importance of localization. Developer Workshop
Amazon is extending its GameCircle social gaming service and Whispersync for Games synchronization solution to devices running Apple's iOS, enabling cross-platform experiences across iOS and Google's Android.
Electronic Arts has appointed Andrew Wilson as CEO, concluding a six-month search to replace John Riccitiello, who stepped down in March after six years at the gaming giant's helm.
Perhaps the biggest surprise from Apple's recent iPhone 5s launch event was the introduction of the device's A7 processor, which essentially enables smartphones to deliver 64-bit computing for the first time.