Urban Airship has raised another $25 million in funding to expand its mobile marketing platform to additional partners in the U.S. and abroad. August Capital led the new round, with existing investors Foundry Group, Intel Capital, True Ventures and Verizon also participating. Urban Airship has raised $46.6 million to date.
A new commercial spotlighting the upcoming Paramount Pictures feature Star Trek Into Darkness quietly introduced a new promotional tool for Apple's developer partners: Customized App Store short links designed to make it easier for consumers to find and install iOS applications.
Retailers are increasingly using mobile devices as a delivery channel for coupons in an effort to drive consumers to stores and to improve consumer engagement and retention, according to a report by Juniper Research.
Foursquare introduced a new standalone app for Apple's iOS enabling its merchant partners to post photo updates, manage specials and offers and monitor analytics.
Retailers are predicted to spend $55 billion annually on mobile marketing by 2015, double the amount expected this year, according to a new report from Juniper Research.
PayPal is partnering with retail and hospitality services firm NCR to offer consumers new mobile payment options at restaurants and retail stores.
Groupon has acquired Glassmap, a real-time location sharing and local discovery service optimized for Apple's iOS and Google's Android. Glassmap confirmed the acquisition on its blog. Financial details of the deal were not disclosed.
Groupon released an updated version of its Merchants application for Google's Android operating system, adding support for the GrouponPayments transaction processing platform.
Google is adding location-based deals alerts from digital commerce startup Scoutmob to its Field Trip discovery application for Android.
Apple has removed the popular AppShopper price tracker tool from its App Store, citing a new rule restricting iOS applications from promoting apps other than the developer's own.