A discouraging 90 percent of mobile phone users and 80 percent of tablet users have not made an online purchase using their devices in the past three months, according to a survey of 4,000 U.S. adults by Forrester Research.
Contrary to the popular view of women being the most avid shoppers, men are the ones who bargain hunt, sign up for frequent shopper programs and shop online most often, according to a survey of 2,164 U.S. consumers by Moxie Software. And much of this activity is done on mobile devices.
After a slow start, mobile couponing is gaining traction among U.S. consumers.
Pre- and post-release data collection is a routine part of mobile app development but some companies want deeper analysis than traditional methods can provide. Plastic Mobile released an extensive report detailing how neuroscience research methods are being used to explore the relationship between mobile design and user experience.
GigaOm reports that the transaction volume of payments processor Braintree jumped 164 percent from the previous year. Right now eBay execs are probably pretty happy they snapped up the company for $800 million earlier this year.
Given the ubiquity of smartphones, it's hardly a surprise that shoppers are relying on them to make informed purchasing decisions on the fly. What is surprising, however, is which apps are getting the most attention.
Check out the hottest mobile IT news for Friday the 13th.
Amazon leads all other retailers on mobile shopping satisfaction, according to a new survey conducted by customer experience analytics firm ForeSee.
Close to 75 percent of consumers would switch brands if offered real-time mobile promotions delivered to their smartphones, according to a new survey sponsored by AisleBuyer. Eighty-two percent of
Consumers who currently shop via their mobile phone are making more purchases in 2011 than they did in 2010. A new study conducted by Wakefield Research and commissioned by Motricity found that