CEOs are ready to spend money, and mobility is one of their IT-related spending priorities, according to a survey of 410 CEOs and senior executives by research firm Gartner.
Quick rundown on the latest mobile IT news for Wednesday, 4/2 including: T-Mobile's unfortunate advertising that has BlackBerry pulling their license to sell BB products, mobility's role in demand for WLAN equipment, MEMS microphones to top $1 billion in revenue due to demand from smartphone makers, how mobility is changing the B2B marketing path and the efforts of Zatarain's to engage customers by using in-store beacons.
The need to support many redundant and outdated applications is holding many enterprises back from embracing mobility, according to a survey of more than 1,000 CIOs and senior IT decision makers by Capgemini, a consulting, technology and outsourcing service provider.
Increasing adoption of mobility and social media are forcing enterprises to rethink their approaches to customer relationship management and develop new customer strategies, judges Jim Davies, research director at Gartner.
CIOs and business leaders alike need to embrace mobility if they are to stay ahead of the competition. Here are five tips on how IT leaders can maximize mobility efforts.
Mobility is transforming the relationship between the chief information officer and the chief marketing officer, observes Robert Dayton, executive vice president of business analytics and optimization at consulting firm MindStream Analytics.
Founded in 2011 by Bill Seibel, Mobiquity focuses on helping firms make the most out of the mobile universe. Seibel recently shared his thoughts with FierceMobileIT about where the IT world has been and where it is going, with mobility generating the next wave of technological change.
Mobility has the potential to bring significant productivity gains to organizations, but many companies still aren't taking those gains seriously enough, a new study finds.
IT leaders are not concerned about unknown security threats generated by BYOD, mobility, cloud computing and Internet usage, according to a survey of 1,440 global IT leaders by Vanson Bourne on behalf of Dell.
Mobility is one of the "hot areas" for enterprise investment in customer relationship management technology, says Gartner.