predictive analytics

Latest Headlines

Latest Headlines

Versium launches automated Predictive Lead Score service for marketers

Versium launched a new automated service, called Predictive Lead Score service, that custom-builds predicted models for marketers on new customer acquisitions using machine learning and a database topping one trillion data points on businesses and consumers that it calls LifeData. 

The rise of algorithms for your algorithms

According to a new Frost & Sullivan report, this is the year when machine learning algorithms will be used to evaluate the effectiveness of other algorithms. A handful of big-data-savvy companies already started that process last year, leading the way, but the research firm says that fledgling trend will fully emerge this year. 

Independent insurance agents at war with predictive analytics

In a new Vertafore survey, 58 percent of independent insurance agents reported that they are "seriously threatened by predictive analytics used by insurance carriers" as they "displace the agent value proposition." That's a fancy way of saying the analytics are making agents obsolete. But these agents are not huddled behind a desk waiting on the inevitable – they're scrambling to find a way to compete with a machine. Here's your glimpse into the future of work.

Consumerized data to pin politicians to issues

Political advisors and those savvy to the political process have a saying by which they operate: "Ignore what politicians say, and instead watch how they vote. The two are rarely the same." While political races have been and are surrounded by the opposite of that wisdom – rabid furor in the base supporters fueled by the latest candidate sound bites – the consumerization of data is set to upend that paradigm.

New predictive analytics enable financial providers to coach SMBs on business decisions

RAI Stone Group launched a new predictive analytics system that combines big data and SMB past and present performance data so that financial providers can coach SMB clients on future business decisions. It also allows the financial providers to assess and mitigate risks associated with serving a specific SMB as well as capitalize on the more successful SMBs. 

Google Ventures invests in Insights-as-a-Service provider, Zephyr Health

Predictive analytics in healthcare are a little dicier because gaps exist in our knowledge of biology that create wild cards in modeling. Even so, the current trends in pooling healthcare data globally, mining past clinical trial data and patient data and adding more nuanced data that was harder or impossible to gather and analyze earlier are already rendering strong results. 

Predixion partners with Wind River on advanced, at-the-edge analytics for IoT

Predixion announced at the Intel Developer's Forum that it has partnered with Wind River to mashup Predixion Insight and the Wind River Helix Device Cloud to enable advanced, at-the-edge Internet of Things analytics – specifically, predictive analytics.

SAS predictive analytics helps fight food stamp fraud

SAS announced today that the USDA's Food and Nutrition Service (FNS) is now using its predictive analytics to combat fraud in the Supplemental Nutrition Assistance Program (SNAP), formerly known as food stamps. Specifically the analytics are being used to thwart a scam known as SNAP trafficking wherein a food stamp recipient illegally sales SNAP benefits for cash.

Predixion, PLAT.ONE team up to deliver predictive analytics for IoT

Predixion and PLAT.ONE have teamed up to provide real-time, predictive analytics on the edge for PLAT.ONE's vertical smart cities, industrial monitoring, smart buildings and vending Internet of Things applications.  

Apple-IBM venture releases 10 more enterprise mobile apps that incorporate analytics

Apple and IBM have released 10 more enterprise mobile apps that work on iPhones, iPads and Apple Watches as part of their MobileFirst for iOS venture. The 10 mobile apps, which employ predictive analytics, include apps for managers of shift workers, field service workers, business travelers, mortgage officers and other workers.