Software giant SAP announced Thursday its SAP Digital Consumer Insight service that allows retailers to use customers' mobile data within the store to find out age and gender information and even where the shopper is coming from.
ProximiTel, a backend system for hotels and retail businesses that launched last June, is showcased at the Consumer Electronics Show (CES) this week. The big data platform provides over 7 million data points of consumers' demographics, hobbies, interests, and non-personally identifiable information, and allows clients to use iBeacon tech and mobile-pushed personalized ads. Its focus is on instant awareness, understanding of and responding to hotel and retail patrons and passersby.
The Payment Card Industry Security Standards Council announced last week that it will delay the deadline for merchants to migrate from secure sockets layer encryption to transport layer security until June 2018.
Brick-and-mortar stores have long been behind online stores in the ability to gather and analyze data on shoppers. Physical stores have tried to even the score with a patchwork of technologies ranging from in-store cameras to tracking consumer phones. Now Taggalo has announced an all-in-one product that uses video, Wi-Fi and Beacon to more easily digitize the entire physical store.
The commercial, industrial and public services sectors are expected to fuel growth in the Internet of Things, with the number of IoT connected devices forecast by Juniper Research tripling to 38 billion units by 2020.
JDA – a provider of cloud-based retail and supply chain planning and management products – announced Tuesday improved mobile capabilities for JDA Store Operations platform for retail managers.
Mobile data is huge because of the rise in useage, leaving CIOs with a wealth of information they can use to help better understand customers and increase sales. Here are some of the benefits of predictive analytics taken from mobile data.
Target has embarked on a multi-faceted transformation to grow business and CEO Brian Cornell has declared mobile "the front door."
Workers are concerned about the security and privacy implications of wearables, but think that they will make them more efficient and productive at work, according to a study by PricewaterhouseCoopers.
The top news stories for Sept. 17, 2014.