Latest Headlines

Latest Headlines

Microsoft kills Tag barcode program, licenses tech to Scanbuy

Microsoft is sunsetting its Tag mobile barcode program, licensing the underlying technology to mobile engagement services provider Scanbuy.

AT&T, Scanbuy team on mobile barcode services platform

AT&T Mobility is partnering with Scanbuy to introduce new services enabling business customers of all sizes to roll out QR Code-based mobile marketing campaigns.

Home Depot rolls out Scanbuy QR codes nationwide

Home improvement retail chain Home Depot is teaming with mobile barcode solutions provider Scanbuy to launch a new QR code initiative spanning across more than 2,200 U.S. stores. Introduced this week

Poll: Price comparisons lead mobile barcode features

More than half of consumers have scanned mobile barcodes over the holiday season, with 57 percent of them scanning a barcode at least once and 40 percent scanning five or more times, according to a

Hipcricket teams with Scanbuy for barcode campaigns

Mobile marketing solutions providers Hipcricket and Scanbuy will partner to offer brands and media companies barcode-enabled campaigns promising consumers expanded product information, photos and

MMA announces change of focus

The Mobile Marketing Association announced a "repositioning" it said would better situate the organization for a changing wireless marketplace. The association announced five aspects of its new

Scanbuy names ex-MMA head Wehrs as interim CEO

Mobile marketing solutions provider Scanbuy named Mike Wehrs as its interim CEO and president. Wehrs replaces outgoing CEO Jonathan Bulkeley, who resigned to pursue other interests after four years

Motorola Ventures invests in mobile barcode firm Scanbuy

Motorola announced its strategic investment arm, Motorola Ventures, has made an unspecified investment in mobile barcode solutions provider Scanbuy. Motorola acted as lead investor, with Masthead

NeoMedia reaches mobile barcode settlement with Scanbuy

Mobile marketing solutions providers NeoMedia Technologies and Scanbuy announced a settlement of all pending litigation between the two firms, granting each other non-exclusive patent licenses

Scanbuy teams with DuPont for barcode packaging

Mobile marketing solutions provider Scanbuy announced a joint agreement with DuPont Packaging & Industrial Polymers and flexible and specialty rigid packaging manufacturer Printpack to use