Latest Headlines

Latest Headlines

Velti: Android ad impression share shrinking, iOS surging

Apple's iOS generated 64 percent of impressions across the Velti mobile advertising platform in May 2013, up 5 percentage points year-over-year, according to Velti's latest State of Mobile Advertising Report. Google's Android accounted for 36 percent of impressions last month, down from 41 percent in May 2012.

Mobile streaming set to spike for Summer Olympics

Forty percent of U.S. adults who plan to follow the 2012 Summer Olympics will rely on two or more devices for coverage, according to a new study issued by mobile marketing services firm Velti. 

How wireless technologies will impact the 2012 presidential election

There is a new factor influencing the polls this year: The rising number of smartphone users (around half of adult Americans) who are reading political news on their phones, interacting with political apps and viewing mobile ads.

Velti: iOS surpasses Android on mobile ad impressions

Apple's (NASDAQ:AAPL) iOS surpassed Google's (NASDAQ:GOOG) Android on mobile ad impression share during the first quarter of 2012 according to mobile marketing firm Velti. At the end of 2011, iOS and

Augme slaps Velti with marketing patent infringement suit

Mobile marketer Augme Technologies has filed suit against rival Velti, alleging three counts of patent infringement. The Augme suit, filed in the U.S District Court of Delaware, asserts Velti is in

Velti acquires Mobile Interactive Group for $25M

Mobile marketing technology provider Velti has reached an agreement to acquire U.K.-based marketer Mobile Interactive Group. Velti will cough up a minimum consideration of $25 million, including $20

Mobile ad network Velti raises $150 million in IPO

Shares of mobile advertising network Velti raised about $150.2 million as the firm made its U.S. stock market debut late last week. Shares of Velti--trading on Nasdaq as 'VELT'--closed at $15.58 on

Velti acquires mobile advertising firm Media Cannon

Mobile marketing and advertising solutions provider Velit announced its acquisition of mobile ad tools and technology developer Media Cannon. Financial terms were not disclosed. According to Velti,

Velti debuts mGage mobile advertising platform

Mobile marketing and advertising solutions provider Velti announced the launch of Velti mGage, an online platform promising brands, agencies, publishers and operators a one-stop shop for mobile

Velti acquires Ad Infuse

Velti announced its acquisition of rival mobile advertising services provider Ad Infuse. Financial terms of the deal were not disclosed. According to Velti, the Ad Infuse purchase enables the company